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Varmt välkommen till ett nytt spännande TechTalk där vi kommer prata om att attrahera och skapa lojala kunder genom fokus på kundupplevelsen​.

\n

CX (Customer Experience), är den viktigaste konkurrensfördelen och att själva tjänsten eller produkten har blivit en ren hygienfaktor.

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I samband med att CX blir allt viktigare, förflyttar sig kundservice mot en mycket mer strategisk roll i många företag.

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Vi kommer bland annat gå igenom hur man ska tänka för att ta fram en CX strategi, hur man gör för att mäta progressen och hur man utvecklar sina produkter och tjänster utifrån kundbehoven.

\n

Detta TechTalk hålls av Ulrica Töverud och Linda Bennet Jansson, seniorkonsulter på B3 Business Transformation.

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